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Alice Blue vs Groww

Comparison of charges, features, and platform quality. Both Alice Blue and Groww are popular choices, but they cater to slightly different types of investors. Let's see which platform offers better value for your trading style.

Our Verdict

Both Alice Blue and Groww are top-rated Discount brokers.

Alice Blue

Alice Blue Wins on:

Best For Intraday

Better choice if you prioritize single margin for equity and commodity and need single margin, api.

Groww

Groww Wins on:

Best For Beginners

Better choice if you prioritize zero account opening & amc charges and need free amc, simple ui.

At a Glance Comparison

Feature
Alice Blue
Alice Blue
Groww
Groww
Broker TypeDiscountDiscount
Account Opening₹0 (Free)₹0 (Free)
AMC (Yearly)₹400/year₹0 (Free)
Equity Delivery₹0₹20 or 0.05%
Intraday Tradng₹15₹20 or 0.05%
Active Clients3 Lakhs+50 Lakhs+
Rating4.14.7
Best ForIntraday, OptionsBeginners, Mutual Funds
Pros
  • Single Margin for Equity and Commodity
  • Advanced API
  • Trade School education
  • Zero Account Opening & AMC Charges
  • Extremely simple UI for beginners
  • Fast account opening process
  • Direct Mutual Funds supported
Cons
  • UI is average
  • Verification process can be slow
  • Charged for equity delivery (unlike Zerodha)
  • Limited advanced trading features
  • No commodity trading (initially)

Brokerage Charges Explained

Alice Blue Fees

For equity delivery, ₹0 applies. If you trade Intraday, you pay ₹15 per order.
This makes it suitable for frequent traders.

Groww Fees

For equity delivery, ₹20 or 0.05% applies. If you trade Intraday, you pay ₹20 or 0.05% per order.
This makes it suitable for investors.

* Hidden costs: Remember to account for annual maintenance charges (Alice Blue: ₹400/year, Groww: ₹0 (Free)).

Trading Platform & App

Alice BlueAlice Blue
App Rating4.1/5

Alice Blue's platform is known for being comprehensive. It is generally considered robust for advanced analysis.

GrowwGroww
App Rating4.7/5

Groww's platform focuses on research and data. Users find it extremely beginner friendly.

Choose Alice Blue if:

  • You are looking for the best platform for Intraday.
  • You are looking for the best platform for Options.
  • You prefer single margin features.

Choose Groww if:

  • You are looking for the best platform for Beginners.
  • You are looking for the best platform for Mutual Funds.
  • You prefer free amc features.

Pros & Cons Comparison

Alice Blue

Advantages

  • Single Margin for Equity and Commodity
  • Advanced API
  • Trade School education

Disadvantages

  • UI is average
  • Verification process can be slow

Groww

Advantages

  • Zero Account Opening & AMC Charges
  • Extremely simple UI for beginners
  • Fast account opening process

Disadvantages

  • Charged for equity delivery (unlike Zerodha)
  • Limited advanced trading features
  • No commodity trading (initially)

Common Questions